OpenSea and Doodle token teasers are a potential vibes booster for crypto

The Drop’s Kate Irwin explains why OpenSea’s OS2 and SEA token are “exciting”

article-image

OpenSea and Adobe stock modified by Blockworks

share


This is a segment from the Empire newsletter. To read full editions, subscribe.


Outside of L1s, this was also a big week for token announcements. 

OpenSea teased SEA and a new platform, and Doodle’s plans to launch its own token. 

Does it mean that NFTs are back? Eh. But for The Drop’s Kate Irwin, it’s a vibes booster for people, one that’s perhaps necessary right now.

(ICYMI: The Drop is our newest newsletter, and I’ve been following Irwin’s reporting in Web3 and gaming for a few years now.)

She and I chatted about the tokens and OpenSea’s OS2 and she explained that there’s another part to this: XP, which is not a token but is earnable and is “core” to the OS2 rewards program. 

“There’s a lot of other moving pieces as well, besides just the token, which is exciting, because then it’s not a memecoin. It’s actually a utility token that has a place in the OpenSea ecosystem,” she added. 

Phew. Nice to have an announcement not focused on memecoins.

My big thing is whether or not this comes a little too late. When Irwin and I chatted this through, she made the sage point that this could be simply because OpenSea was worried about the potential regulatory issues that could arise (they were served with a Wells notice after all) and now, well, that’s no longer a problem.

But, unfortunately for OpenSea, they are following in Magic Eden’s footsteps after it launched a token first. It, notably, hasn’t dulled the excitement around OS2 or SEA though. 

This could also be the beginning of a new wave of tokens, Irwin noted — especially because there is an appetite for tokens that have actual utility and not just speculation.


Get the news in your inbox. Explore Blockworks newsletters:

Tags

Decoding crypto and the markets. Daily, with Byron Gilliam.

Upcoming Events

Hilton Park Lane

Tues - Wed, November 10 - 11, 2026

DAS London is a two-day summit at the Hilton Park Lane in London featuring conversations between the builders, allocators, and policy makers who are shaping the trajectory of the digital asset ecosystem in the UK, Europe, and North America.

Marina Bay Sands Singapore

Wednesday, October 07, 2026

DAS Asia is a a single-day summit at Marina Bay Sands Singapore featuring conversations between the builders, investors, and global leaders are shaping the trajectory of the digital asset ecosystem in Asia & North America.

recent research

Hyperliquid Purple (4).jpg

Research

HIP-3 has successfully scaled market creation on Hyperliquid, but it has not yet created a sustainable competitive deployer layer. Growth mode, USDH depreciation, high auction costs, and the 500K HYPE stake have made the model increasingly difficult for non-TradeXYZ deployers, leaving market creation concentrated around one clear outlier. We look at why deployer participation has slowed, what that means for HIP-3’s long-term design, and how tiered exchanges or temporary auction-fee relief could make smaller and more niche markets economically viable.

Newsletter

The Breakdown

Decoding crypto and the markets. Daily, with Byron Gilliam.

Blockworks Research

Unlock crypto's most powerful research platform.

Our research packs a punch and gives you actionable takeaways for each topic.

SubscribeGet in touch

Blockworks Inc.

133 W 19th St., New York, NY 10011

Blockworks Network

NewsPodcastsNewslettersEventsRoundtablesAnalytics